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Mind your Plek

Amsterdam Airport Schiphol is growing! That’s why the Parkeergarage P2 car park has had to make way for a new pier and terminal. The Mind Your Plek (‘Mind Your Place’) campaign was designed to give passengers a timely warning that things were about to change.

This was followed with the Find Your Plek (‘Find Your Place’) campaign, which gave full details of the new parking arrangements.

Results

People reached
+678,700
Website visits
93,700
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